thinklab won the tender process for designing the new online experience for Whitworths, the UK’s leader in dried fruit, nuts & seeds.
The brief was to; give their users a fully interactive experience, which enables them to easily find recipes and products and to distinguish their brand, which, until now, had been somewhat diluted by inconsistent messages. thinklab’s role was to provide a front-end experience that portrays Whitworths corporate brand whilst incorporating their key product offering and remaining consumer facing.
We provided Whitworths with a fully bespoke website design and build, powered by a robust content management system. We developed a fully interactive experience that enables users to save their favourite recipes to their ‘recipe book’ and interact with Whitworths on a social level.
- Bespoke Platform
- Responsive Website
- Social Media